Recommended Reading: Selfridges launches Agender campaign – Tech Insider

A look at the agender trend in fashion. I only wish the clothes cost less and conformed to larger sizes. Here are the opening paragraphs. Continue reading this article by following the link at the bottom of this post…

Gender is going out of fashion — literally.

This spring, British department store Selfridges gave its century-old London outlet on Oxford Street a radical redesign.

Selfridges nixed the separate sections for menswear and womenswear in favor of a gender-neutral space across its three floors.

It even removed mannequins from its windows.

It also put on display five new unisex collections and selected “agender” pieces from 40 existing brands.

Agender, as the concept is called, is about creating a shopping experience that offers people the freedom to choose what to wear, irrespective of the gender they subscribe to — or don’t.

In cutting across gender lines, Selfridges has, in fact, kicked off a sort of campaign. Here’s how Agender came about.

Agender: an identity for those who choose not to conform to any gender. Last year, Facebook included “agender” in the 56 new gender categories that it made available.

Continue reading here:
http://www.techinsider.io/selfridges-launches-agender-campaign-2015-8

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About Fairy JerBear

A disabled, trans/agender fairy bear living in the American Southwest and passionate about social justice, the environment, Trans/ LGBTQIA+ equality and combating bullying.
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